Customer Data Platforms (CDP)
Customer Data Platforms (CDP)
Key Features
Data Unification: Collecting customer data from multiple sources such as the store, website, and app.
Comprehensive Analysis: Analyzing customer behavior and interactions with your brand.
Building Accurate Segments: Dividing customers into segments based on their interests and behavior.
Return on Investment (ROI) for the Client
Improving Marketing ROI: Increasing return on investment from marketing campaigns by up to 25% through precise and personalized targeting.
Increasing sales: Increasing sales by 10–15% through personalized offers and relevant products.
Deeper customer understanding: gaining valuable insights into customer behavior and preferences.